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LightSurf Technologies announced the immediate availability of the LightSurf IV Instant Imaging Platform, a suite of advanced imaging applications for multimedia messaging. With the great success of LightSurf III, the company welcomed customer feedback over the past two years resulting in the release of LightSurf IV, which extends Instant Imaging to all mobile users through seamless integration with existing MMS, SMS, and Open Messaging solutions across the globe.

LightSurf's Instant Imaging technology allows users to capture, view, annotate and share PictureMail messages with any other handset or e-mail address, regardless of device, file type, or network operator. LightSurf IV also offers Premium Content Services that provide users with news, finance, sports, and other time sensitive visual updates containing syndicated third-party image and audio content. LightSurf IV complements existing messaging systems with a powerful suite of applications and services that allow network operators to capitalize on the growing demand for richer mobile messaging services. LightSurf's Instant Imaging Platform has been deployed globally with customers such as Sprint, Kodak, Yahoo! Japan, KDDI, Bandai, Motorola, and many others.

According to a recent report from Strategy Analytics, Camera-phones will outsell digital still cameras by 2004. Other key findings from the report note that 16 million camera phones will be sold worldwide in 2002, growing strongly to 147 million in 2007 surpassing sales of conventional digital cameras.

"We developed the new LightSurf IV Instant Imaging platform to respond to the needs of our trusted customers worldwide such as Sprint, Kodak, Bandai and others. With LightSurf IV, wireless operators can now rapidly integrate and deploy PictureMail and other MMS Value-Added services with their existing MMS, SMS and Open Messaging Infrastructure," said Philippe Kahn, chairman, co-founder and CEO, LightSurf. "The availability of LightSurf IV further enhances LightSurf's leadership position in the visual communications market while giving our customers a feature-rich, commercially proven and scalable solution for mobile multimedia services."

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PictureMail Services

LightSurf's PictureMail services provide an end-to-end universal picture-messaging solution for all mobile devices and networks. With the introduction of new color handsets on the market, consumer demand for PictureMail will drive both handset replacements and increase ARPU as consumers sign up for these new and exciting services.

Value-Added Services Platform for MMS

The LightSurf Value-Added Services Platform compliments any MMSC deployment with a powerful suite of applications and services that allow network operators to capitalize on the growing demand for richer mobile messaging services. LightSurf's VAS (Value Added Services) solution for MMS provides ready-to-deploy services for sophisticated multimedia message composition, media and message storage, robust support for legacy and other non-MMS device types, media management and enhancement, push and pull-based media information services, media download, e-commerce and fulfillment services, and billing system integration services.

Premium Content Services

LightSurf Premium Content Services allow network operators to provide third-party basic and premium multimedia content to mobile users. These services are available in Push and Pull Information service formats as well as in Premium Content Libraries for users to include in their online albums and messages. With LightSurf Premium Content Services, network operators can offer their customers premium content from a variety of content providers, further enhancing the multimedia messaging experience.

Intelligent Media Optimization and Transcoding for Mobile Devices

LightSurf IV has built-in support for Intelligent Media Optimization and Transcoding. This service delivers optimized pictures and other multimedia content across a vast array of heterogeneous devices. LightSurf IV senses what kind of viewing device the recipient is using and intelligently transcodes the images and other multimedia files in real-time for optimal delivery and perfect pictures every time. Throughout the world, there are hundreds of different graphics-capable mobile phones that all have varying display characteristics. LightSurf's Online Content and Wireless Web Services clients love the fact that they can serve their existing Web content to this rapidly growing audience of wireless users with just one source image and Web page.

Open Messaging Support

LightSurf IV adheres to open standards to help ensure that a user's PictureMail message can be delivered to its recipient regardless of the handset type or wireless network. LightSurf IV guarantees real-time, perfect PictureMail and multimedia message delivery in the appropriate format including MMS, SMS/WAP, e-mail, SMIL, and HTML.

PictureMail Connectivity and Integration Services

LightSurf's world class Professional Services and Integration teams are experts in assisting mobile phone and wireless device makers integrate LightSurf IV PictureMail Services into their devices. To meet the growing demands for PictureMail in the mobile services market, LightSurf provides its customers with all of the necessary tools, APIs, protocols, and integration services to build highly optimized PictureMail clients for all mobile device types. LightSurf PictureMail Connectivity and Integration Services are employed today by device makers to bring PictureMail services to J2ME, BREW, Palm, Pocket PC, Symbian, and other native programmable language devices. PictureMail services also support zero-client implementations using xHTML, WML, and WAP 2.0.