Sony Ericsson W980 Exclusively with Usher's New Album
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7th August , 2008

UK : Become a member of Usher's entourage and win tickets to see the star live in concert. From this week Vodafone UK customers will be able to exclusively buy the Sony Ericsson W980 with Usher's latest album Hear I Stand preloaded. The phone will be from free on contract or GBP300 for pay as you talk customers.

Here I Stand is the latest album from the best selling artist following on the success of Confessions which was the most successful album of 2004, selling 20 million copies worldwide. Yeah', Burn', and Confessions Part II' were all up there, topping Billboard's Hot 100 singles chart - immortalizing Usher as the first solo artist in history to have three singles in the top 10 simultaneously.

Customers who purchase the W980 will also be invited to become a part of Ushers Entourage', a special online community that will give them access to enter a competition to win a pair of tickets to Usher's UK tour, watch Usher's latest video, read an exclusive interview with the star and be first to get information on tour dates.

There is also a special Usher WAP site where customers can download extras including: * Mobile wallpaper * Entourage theme * Exclusive Burn remix * Exclusive Love In This Club remix * Here I Stand animated screensaver * Love In This Club ringtone * Love In This Club video The Sony Ericsson W980 Walkman has excellent music features that Sony Ericsson mobile lovers will have come to expect with impeccable sound quality and added features such as shake control and direct music control keys. The W980 has unique audio enhancing quality which ensures music sounds true to the original recording and comes with integrated stereo speakers and a stereo hands free headset. It also has a built-in FM receiver and transmitter making it easy to share music that's being played with friends. It also comes with a 3.2 megapixel camera. The W980 has built in memory of 8GB and with its large high quality display its ideal for accessing the internet and checking email.

Ian Shepherd, consumer director for Vodafone UK, says: ""We are really excited to be able to offer our customers yet another great value phone with exclusive content from one of the world's best selling artists. The Sony Ericsson W980 is a great music phone with high quality sound that will really bring alive Usher's album. " David Hilton, Marketing Director Sony Ericsson Mobile Communications UK & Ireland commented: "The W980's unique clear audio sound means that Usher's fans can now hear 'Here I stand' exactly as it's meant to be heard, which combined with the exclusive content available to them will help them feel closer to Usher than ever before." In May Vodafone launched new price plans for contract customers that include access to the mobile internet and mobile email so customers can browse and keep up with their inbox while on the move safe in the knowledge of paying nothing extra. Combined with a great choice of mobile phones, and great music and sat nav services there has never been a better time to be with Vodafone.

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