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CSL Launch 3G and Wi-Fi Services

30th December, 2004

ASIA : CSL today announced the launch of its 3G services with the Nokia 6630, the world’s first 3G/EDGE phone, and the Merlin U530 3G/GPRS Wireless Datacard, offering both businesses and consumers high-speed data access and an enhanced experience across a wide range of mobile multimedia services. To complement its solution for wireless broadband connectivity, CSL also announced the launch of its Wi-Fi service, enabling customers to enjoy convenient high-speed Internet access at extensive Wi-Fi locations throughout Hong Kong. These new services are now available to CSL's 1O1O and One2Free customers.

Hubert Ng, Chief Executive Officer of CSL, said, "The launch of 3G is an important evolution in our network enhancement plan. The integrated 3G/EDGE network is an effective utilisation of our network resources, while the launch of our Wi-Fi service is an added benefit for us to offer a total solution for wireless broadband connectivity. With more choice of devices and means of connectivity, we will be able to meet the specific needs of different market segments and, most importantly, to provide our customers an enhanced experience in terms of speed, usability and richness."

Reliable High-Speed Services with 3G and EDGE
As part of its continued efforts in network enhancement, CSL was the first in Asia to launch an EDGE (Enhanced Data Rates for GSM Evolution) network in September 2003, paving the way for the growing demand for mobile data services. With the launch of CSL's integrated 3G/EDGE network, customers can now enjoy high-quality mobile multimedia services at prime commercial areas, university campuses, the Hong Kong International Airport, major MTR and KCR routes and along the Airport Express Railway. CSL will continue to expand its 3G network for Hong Kong-wide coverage.

The CSL network and the Nokia 6630 dual-mode 3G/Tri-band GSM phone ensures reliable and high-quality voice services in Hong Kong and for roaming around the world.

Customised Interface for Better Usability
To make content browsing and downloading easier, CSL has developed customised, user-friendly interfaces on the Nokia 6630 for its 1O1O and One2Free customers. Furthermore, customers will be able to view services and information without having to go online, only needing to connect once they have found the desired services.

Enriched Mobile Multimedia Content and Services
The launch of 3G enables CSL customers to enjoy a wide array of world-class mobile multimedia content and services with enhanced speed and quality:
1. "Video World" :
~ News: Local, International, Financial, Weather and Entertainment News from i-Cable; and News from Reuters, plus Financial Commentary
~ [New] Music Channel: Daily Highlights, Commercial Radio 903 Interviews; MV Zone, Stars Track, Pop Charts, Stars’ Page and Concert Footage
~ English Premier League: Pre-match Analysis, Real-time Goals, Match Summaries and Weekly Summary
~ [New] Leisure Guide: Interesting topics on travel and dining
~ Movies: The latest movie previews
~ Funny Video: The latest funny clips from around the world
~ Traffic: Snapshots at major road junctions for a quick update of the latest traffic conditions
~ Variety: "Frontline" political commentary and other interesting infotainment topics
~ Adult Corner
2. "Mobile Bookstore" : The first mobile bookstore service in Hong Kong with eight titles by popular authors at launch, covering popular genres such as office politics, beauty, feng-shui, dating, comics, ghost stories and love stories. Reading on the mobile phone is made easier via a downloadable Java browser.
3. Video Call: Talk face-to-face irrespective of the distance when the Nokia 6630 is enabled with Video Call Stand.
4. Enhanced Email Alerts: An enhancement of Mobile Email Service supported by the Nokia 6630. When there is a new email, an alert with the email subject and an embedded link will be sent directly to your handset. Checking the new email requires just one click.
5. Auto Remote Backup Service: Phonebook and calendar can be scheduled for automatic remote backup via the Nokia 6630.

New Multimedia Services Charging
In addition, CSL has launched a new mobile multimedia service charging system, offering greater flexibility and convenience for 1O1O and One2Free customers. Charges will be priced in units of C (Credit). This means customers will know exactly how much they have to pay when using or downloading multimedia services or content.

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