BSkyB Selects Symbian OS to Develop Sky by Mobile

US / Europe : British Sky Broadcasting (Sky) and Symbian Limited announced that BSkyB selected Symbian OS™ for Sky by mobile, the interactive application which puts the UK’s leading digital TV service into the hands of millions of mobile phone users.

Symbian develops Symbian OS, the market-leading open mobile operating system for advanced mobile phones, also known as smartphones, which is licensed to the world’s leading handset manufacturers.

Sky by mobile, offers Sky digital and Sky Bet customers an value-added way to access Sky on the move at no extra cost. Once downloaded from Sky by mobile onto an appropriate 2.5G or 3G Symbian OS phone, users are presented with a viewing guide with the same look and feel as the Sky Guide, Sky’s electronic programme guide.

The Symbian OS application offers a range of TV content, including sports, entertainment, news and weather and provides access to a wide range of interactive services including personalised news, sports headlines and ‘on the fly’ betting for Sky Bet account holders. In order to handle this large volume of real-time multimedia content in an effective way the application was developed using native C++ on Symbian OS to ensure the best user experience possible without compromising quality.

Symbian’s market leading position underpinned Sky’s decision to select Symbian OS as the platform on which to develop its Sky by mobile application. As of Q3 2005, 13 handset manufacturers had shipped 48 million Symbian OS phones to over 250 major networks worldwide. Gartner forecasts that by the end of 2006 smartphone sales will reach 87m with Symbian OS owning 83% of the market share at 72 million.

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