ASIA
: Nokia is working hand in hand with Chunghwa Telecom (CHT), the leading
operator in Taiwan to organize the first Mobile Film Festival in Asia
Pacific from September 27th to November 9th. During the festival,
Taiwan's first-ever contest for creative self-directed mobisodes will
be held. Mobisodes are brief videos specifically designed to be watched
on a mobile phone.
The Mobile Film Festival will feature ten newly directed films, including
Confession at the Front Line by Chun-Chien Lien, BOY-9-7-6-5-2-0-GIRL
by Hung-I Chen, A Traveler's Odyssey by Po-Liang Lin, Sleepwalking
by Mo!relax Team, Ji-shiang Chen, Hong-Bin Chen's G man, and another
five remarkable films by talented college students like De Flower
by Chia-Jen Chen. The concept for the mobisodes is based on how a
'phone' is interpreted by the individual directors, inspiring new
thinking and novelty. During the festival, 3G subscribers in Taiwan
can view the mobisodes at a promotional rate.
Mobile communications is being transformed from voice to multimedia
comprising messaging, Internet access, video and film. These changes
are redefining people's lifestyle and are opening up new frontiers
also in film making.
The ten directors featured at the festival will discuss how the mobile
phone, acting as the next-generation media, will impact the creative
sector, general audiences, and movie industry. Directors may leverage
the varying screen size and viewing direction to create mobisodes,
photography, and visual arts. A new set of rules can apply to the
acting, subtitles, soundtrack and dialog, expanding the creativity
space. Some directors suggest short mobile films will become the trend,
which will attract more creative talents to mobile cinematography.
Best of all, the public is free to choose when and where to view mobisodes.
Mobisodes will revolutionize creativity and viewing habits to let
mobile subscribers truly experience how "Life Goes Mobile".
Taiwan entered the 3G multimedia era earlier this year, giving the
region's telecom industry the opportunity to offer rich and diversified
services such as mobisodes. The local mobile market is eager to experience
the many facets of 3G contents and applications.
"Nokia is promoting the 'Life Goes Mobile' concept with our state-of-the-art
technology and products," says Mike Wang, Regional General Manger,
Networks, Nokia. "With the inauguration of our 3G based Mobile
Services Development Center last week in Taiwan, Nokia has the platform
to turn mobility life into a reality. We will team up with operators
and partners to create innovative, value-added mobile content that
dovetail with Taiwan's consumers' needs."
About Chunghwa Telecom
Chunghwa Telecom Co., Ltd. is the largest telecommunications service
provider in Taiwan and has the largest market share in all our key
business lines. Chunghwa provides an integrated and full range of
telecommunications services that include fixed-line, wireless services,
and Internet and data services. The company is Taiwan's largest cellular
service provider in terms of revenues and subscribers. It had 8.2m
subscribers as of Dec 2004, giving a market share of 38% of total
cellular subscribers and 35% of total cellular service revenues in
Taiwan as of Dec 2004.
