Microsoft set to provide funds to co-market the new devices
Earlier this month we reported that the Windows Phone platform is continuing to gain ground with smartphone sales increasing 156% (year-on-year) in the 3rd quarter of 2013. While, in a number of countries became the 2nd most popular operating system, but it still lags far behind the Android platform and iOS platforms in the US and UK.
Microsoft have big plans for the operating system and are keen to get it installed on as many mobile devices across the world as they can.
According to trusted leaker Eldar Murtazin they are paying Samsung, Sony, Huawei and other manufacturers to produce a Windows Phone 8 smartphone. He tweeted that they will pay the companies $1.2 billion, $0.5 billion, $0.6 billion and $0.3 billion respectively.
However, Microsoft's Head of Communications Frank X. Shaw has taken to Twitter to respond to the claims stating "“Do we do co-marketing with partners? You bet! But these numbers are complete fiction!"
So okay the figures might not have been accurate, but importantly he hasn't denied that Microsoft are working with the likes of Samsung and Sony to launch Windows Phone 8 devices. And he's also confirmed that the company offers financial incentives to partners to market their devices.
Could we see Samsung, Sony and Huawei launch new Windows Phone 8 devices in 2014? It's probably too soon to expect Windows Phone versions of Samsung's upcoming Galaxy S5, or Sony's Xperia Z2 - but you never know.
Would you be interested in buying a high-end Windows smartphone made by Samsung, Sony or Huawei? Let us know your thoughts by leaving a comment below.
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